About Us

Vianca Ivani was named after our niece who we see as a symbol of the next generation of women who deserve to see themselves in luxury.

We started this brand with a simple truth: women of color are underrepresented in the jewelry world. My wife and I looked around and saw the same muted tones, the same models, the same stones — again and again.

So, we created something different.

Vianca Ivani puts color, culture, and craft at the center. Our pieces feature rare lab-grown gemstones like sapphires and tourmalines, inspired by the vibrant palette of South Asia. Every item is hand-finished by skilled Indian artisans and made to celebrate you — boldly, beautifully, and unapologetically.

Our Mission

Our mission is to center women of color through vibrant, meaningful jewelry — while welcoming anyone who believes in celebrating diversity, individuality, and bold self-expression.

Why Color Matters

At Vianca Ivani, color isn’t just an aesthetic choice — it’s a statement.

We use colored gemstones for four reasons:

  1. To honor the treasures of South Asia
    South Asia is home to some of the world’s most vibrant and rare gemstones. By showcasing stones like sapphires, tourmalines, and topazes, we pay tribute to this rich heritage and bring its brilliance to the world stage.

  2. To create pieces that feel personal
    Each gemstone carries its own story, symbolism, and energy. Whether it's strength, love, renewal, or protection, we choose stones that reflect deeper meanings — so that each piece feels uniquely yours.

  3. To challenge the diamond status quo
    Diamonds have become the default, but they’re far from rare. We believe jewelry should be as expressive and diverse as the women who wear it. By centering color, we’re redefining what luxury looks like.

  4. To stand out, beautifully
    Colored gemstones offer personality and versatility. They make each piece feel unique — adding a pop of color that enhances your wardrobe and reflects your style more than any colorless stone ever could.

Craftsmanship & Materials

1. Indian Craftsmanship
India is renowned for its jewelry-making excellence, processing about 90% of the world’s diamonds. We work with skilled Indian artisans to bring that same mastery to our colored gemstone pieces.

2. Lab-Grown, Low Impact
We choose lab-grown gems to reduce our environmental and ethical footprint. These stones offer the same beauty as mined gems—without the harmful impact of traditional mining.

3. A Global Gemstone Hub
India is a leading player in the colored gemstone trade, giving us access to a wide variety of vibrant, ethically sourced stones deeply rooted in South Asian heritage.

Why this matters to you:

  • Unmatched Craftsmanship – From the precise art of cutting to the delicate hands that finish each piece, you’re wearing centuries of expertise.

  • Ethical Integrity – By choosing lab-grown gems, you’re supporting sustainability, reducing environmental impact, and making a powerful ethical statement.

  • Cultural Richness – Every gemstone carries the soul of India’s heritage—from bustling workshops in Surat to gemstones that echo South Asia’s vibrant story.